PVR Movies

Recent PVR Movies

| Friday, March 13, 2009

he Indian entertainment and media industry is growing at a fair clip. Amongst the many segments, multiplex cinemas have emerged as one of the fastest growing segments of the media industry. More than 60 additional multiplexes with more than 220 additional screens are slated to commence operations by the end of 2006, translating into a growth rate of 80% to 100%. This growth in multiplexes is due to the organised retail boom and entertainment tax benefits for multiplex cinemas. In FY05, there were 73 multiplexes operating in India with 276 screens. PVR Cinemas is one of the biggest and a major player in this market. Here is an analysis of the company‘s business; its past financials and future prospects.

Company background
PVR Cinemas is India's largest multiplex Cinema operator by number of screens. They established the first Multiplex Cinema in India, PVR Anupam, in Delhi in 1997 and the largest Multiplex Cinema in India, PVR Bangalore in 2004. As on date, it has 11 cinemas with a total of 47 screens in five A-class centres. Of these, PVR operates nine Multiplex Cinemas and two single-screen cinemas and managed one Multiplex Cinema with three screens. PVR was incorporated in April 1995 pursuant to a joint venture agreement between Priya Exhibitors Private and Village Roadshow, one of the largest non-US cinema exhibition companies in the world with more than 1,000 screens under operation. The latter's international experience enabled the company to begin its film exhibition business operations. PVR also operates a small film distribution business through its wholly owned subsidiary, PVR Pictures, which acquires and distributes Indian and international films.

PVR ushers in age of digital cinema

| Tuesday, February 24, 2009

Say goodbye to cellulite prints and cumbersome machines, digital projectors are here. The PVR Cinema in Ambience Mall, Gurgaon, has become India’s first multiplex to screen movies in digital format.

The digital movie projectors iron out audio and visual disturbances during the screening of a film. This means better sound quality and original movie colours. “ There is no fear of pixels bursting on the screen since the quality is much better than that of any LCD or plasma screen,” says Amitabh Vardhan, executive officer, PVR Cinemas. “We’ve installed seven digital projectors for all the seven screens.” The units, imported from the US, will also curb piracy. “Since there are no physical prints, one can’t copy the films onto a CD. In this technology, a hard drive is installed in a computer and operates using two passwords. One password is for the projector and the other is for the film to be screened,” adds Vardhan. This cuts down manpower cost since only one person operates all seven projectors. And the best part is there is no extra charge. Raise your popcorn to that.

PVR plans


PVR plans cinema halls overseas

PVR Cinemas, the largest cinema exhibitor in India, is all set to take the ticket to Hollywood. Through a joint venture with local players in the US and the UK, the multiplex chain will roll out cinema halls overseas.

However, top executives of PVR Cinemas declined to comment. With this strategic move, PVR will be the only Indian multiplex to have presence in these markets, which have a large ethnic Indian population.

According to a report by PricewaterhouseCoopers, overseas box-office revenues last year contributed almost 8 per cent to the total BO collection. This figure is expected to increase by 1 per cent this year.

PVR Cinemas, which currently operates in 13 cities via 21 properties (81 screens) is planning a major expansion spree. It plans to roll out cinema halls in 52 locations across 33 cities with 270 plus screens by the end of 2010, investing around Rs 1.5 crore per screen. The chain has digitised 14 screens and intends to digitise screens in semi-metros.

PVR has announced its foray into film production by collaborating with Aamir Khan Productions for two movies starring actor Aamir Khan. While the film first Taare Zameen Par is slated for release in December, the second film - Jane Tu Ya Jaane Na - will release in the summer of 2008. PVR plans to release four to five films by the end of FY09 and is believed to be in talks with various directors.

The company plans to strengthen its operations in the movie distribution space with big banner movies like Taare Zameen Par and has made an initial investment of Rs 80 crore for the expansion of its distribution business.

In the past, it has distributed several English movies on an all-India level and low-budget movies like Being Cyrus and Bheja Fry (not in Mumbai).

The chain has been a pioneer in adopting new technologies like internet ticket booking in 1999.

Today, the company earns close to 11 per cent annually from internet booking.

PVR is also considering providing movie tickets via SMS.

PVR Cinemas



* PVR Priya, Vasant Vihar (1 sceen)
* PVR Anupam, Saket (4 screens)
* PVR Naraina (4 screens)
* PVR Vikaspuri (3 screens)
* PVR Plaza, Connaught Place (1 screen)
* PVR Rivoli, Connaught Place (1 screen)
* PVR Prashant Vihar, Fun City Mall (3 screens)
* PVR Select Citywalk, Saket (6 screens)


* PVR Faridabad, Crown Plaza Mall (2 screens)

* PVR East Delhi Mall, Kaushambi (3 screens)

* PVR Ambience Mall (7 screens)
* PVR Sahara Mall (2 screens)
* PVR Gurgaon, MGF Metropolitan Mall (7 screens)

Aurangabad, Maharashtra

* PVR Aurangabad (3 screens)


* PVR Bangalore, The Forum Mall (11 screens)


* PVR Chandigarh, Centra Mall (4 screens)


* PVR Hyderabad, The Central Mall (5 screens)


* PVR Indore, Treasure Island (5 screens)

Latur, Maharashtra

* PVR Latur (4 screens)

Lucknow, Uttar Pradesh

* PVR Lucknow, Sahara Ganj (4 screens)

Ludhiana, Punjab

* PVR Ludhiana, Flamez Mall (4 screens)


* PVR Juhu, Dynamix Mall (5 screens)
* PVR Mulund, Nirmal Lifestyles (6 screens)
* PVR Goregaon, Oberoi Mall (6 screens)
* PVR Phoenix Mills, Lower Parel (7 screens)

Vadodara, Gujarat

* PVR Deep (3 screens),bhadrak,orissa

Coming Soon

* Maiden Mall, Amritsar (5 screens)
* Ampa Mall, Chennai (7 screens)
* Odeon, Ghatkopar, Mumbai (4 screens)

PVR images

| Saturday, February 21, 2009



PVR cinemas


PVR (Priya Village Roadshow) Cinemas is one of the largest cinema chain in India. The company, which began as a joint venture agreement between Priya Exhibitors Private Limited and Village Roadshow Limited, began its commercial operations in June 1997 with the launch of PVR Anupam in Saket, India's first multiplex. By introducing the multiplex concept in India, PVR Cinemas brought in a whole new paradigm shift to the cinema viewing experience: high class seating, state-of-the-art screens and audio-visual systems.

As of 2007, PVR has a total of 101 screens in 25 multiplexes across India. PVR commands a significant presence in New Delhi and NCR with 37 screens in 13 multiplexes. PVR also has a strong presence in Lucknow, Indore, and Bangalore. It is a relative newcomer to other parts of the county, especially in Mumbai where there are many other established multiplex companies, like Adlabs Cinemas, Cinemax, FAME Cinemas, and INOX Cinemas. PVR also currently operates India's largest multiplex, PVR Bangalore, which has 11 screens.
PVR recently launched its premium brand, PVR Premiere, targeted at urban consumers in metros, with the opening of PVR Select Citywalk in Select Citywalk. The company operates two other brands, PVR Talkies, the no-frills cinemas for consumers in tier II cities and the original PVR Cinemas targeted at the urban & semi-urban consumers. PVR additionally plans to invest Rs 300-400 crore to open 250 screens by 2010.

Latur PVR



Latur has a long history which probably dates to the Rashtrakuta period. The first Rashtrakuta king Dantidurga was from Lattalur, probably the ancient name for Latur. Anecdotally, Ratnapur is also mentioned as a name for Latur.

The King Amoghavarsha of Rashtrakutas developed the Latur city, originally the native place of the Rashtrakutas. The Rashtrakutas who succeeded the Chalukyas of Badami in 753 A.D called themselves the residents of Lattalut.

Before 1948, Latur was a part of Hyderbad state under Nizam. The chief of Nizam's Razakar army Qasim Razwi was from Latur. Until 1981 Latur was a Taluqa town in Osmanabad district in Marathwada region of Maharashtra. On 16th August 1981, a separate Latur district was carved out of Osmanabad district.